Hastings revealed as Viagra hotspot

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THE NUMBER of men using Viagra to prop up their sex lives in Hastings and Rother is the fourth highest in the country, according to NHS figures.

An investigation published in the national press at the weekend revealed the areas where use of the stimulant was most prevalent.

And, according to the printed NHS figures, Hastings was only behind Coleshill in Warwickshire, Wychaven in Worcestershire and Dartford in Kent.

Coleshill, which has a relatively small population of slightly more than 6,000 people, saw GPs prescribe Viagra at a rate or around 54 prescriptions per 1,000 local men.

Hastings, the report said, recorded 42.4 prescriptions per 1,000 men – with a much larger overall population of around 90,000.

At first glance the Hastings statistics seemed to represent an anomaly – with Viagra use usually more common in towns with an above average elderly population. Hastings, as is revealed elsewhere in today’s Observer, actually boasts the lowest number of retired residents in all of East Sussex.

However, a spokesman for the Hastings and Rother Clinical Commission Group, which is responsible for much of the area’s pharmaceutical services, was able to shed some light on the subject.

They said: “Analysis of prescribing data is complex and subject to a range of variables.

“Our own investigations indicate that Hastings does not significantly differ from the national average for the prescription of erectile dysfunction drugs.

“We have been unable to confirm the source or accuracy of the data reported in the media around the prescription of Viagra in Hastings.

“It is possible that any reported data takes into account Hastings and Rother and there is some evidence to show that the prescribing of erectile dysfunction drugs is higher in places with older populations.”