Hastings Borough Council has launched an initiative to help improve the image of Hastings. It was announced at the town’s ‘Let’s Do Business’ exhibition on 1st November by deputy leader, and lead member for regeneration, Cllr Peter Chowney.
Cllr Chowney explained:“We have a lot of people, in both the public and private sectors, all trying to promote Hastings, as a great place to visit, to study, to work, and to live. We thought it would be far better if we had a consistent approach to promoting the town, with different organisations effectively working together.
“We realised that almost everyone in the English-speaking world had heard of Hastings, and that it was well known for so many different reasons dating back, of course, to 1066. We are famously Hastings!
“And we are famously green (both sustainable and the home of Jack in the Green), famously innovative (television was invented here, and we now have a number of companies at the very cutting edge of new technology), famously creative (with a large community of working artists and the Jerwood Gallery) and, of course, famously crazy (we hold the world record for the number of pirates in one place, and the world crazy golf championships are held here!).
“So we are encouraging local organisations to use ‘famously Hastings’ in their marketing, and we have also launched a brand new website, www.famouslyhastings.com, which shows just what a great place Hastings is to live, visit, study and invest in.
“This features on-line videos, with local residents - including some famous ones, including comedy actress Doon Mackichan, DJ John Digweed, writer Kathryn Flett, artist Ben Eine and comedienne Jo Brand - explaining just why the town is such a great place. All of which adds up to our proud boast :Hastings, the most famous town in the world!
“This work is one of our key priorities for the year, and, we hope, will make a real difference to the way our town is seen and, indeed, encourage more people to live, visit, study and invest in Hastings.”
“Local businesses interested in joining the initiative are asked to email us at firstname.lastname@example.org”